Who is Tyrone Hooks?
My full Name is Tyrone Alexander Hooks Jr. but I go by Alex. I am 25, born in Brooklyn, NY but raised in Richmond, VA. Oldest of two and I have a younger brother of 20 years old Currently, I live in Danbury, CT
What are you passionate about?
I am passionate about mentorship and men’s style/fashion/image. Things that can contribute to the whole, “Look good, feel good” philosophy.
What is your profession?
I guess Sales is my profession within the Consumer Packaged Goods industry and I am a Category Manager.
How did you get where you are now?
Trial and Error to be honest, heavy on the trial, and light on the errors (so far). I have been very fortunate in that many of the calculated risks I have taken, whether they worked out or not, have helped get me to where I am today and I am pretty content with where I stand now. I am constantly in pursuit of my personal “better” and staying engaged in whatever I am doing. So once I start to get too comfortable, I am on the lookout for whatever is next. Busy outdoing myself.
Where do you see yourself in five years’ time?
5 years from now I see myself working on my dissertation and wrapping up a PhD program in Marketing somewhere in the US. Hopefully dog shopping, or house shopping. Just more adult things. Preparing for a great vacation in the near future. If I can be doing a healthy mix of those things I’ll be content.
Do you have other hobbies or crazy habits?
Crazy habits? I don’t think so. I probably have an unhealthy enjoyment of laundry, I like to buy rings from every city I go to and I take really long showers.
Hobbies, I like to style people and model. I have just gotten used to not referring to it as just “taking pictures” and I love cooking, just not for myself.
What does Melanin mean to you?
When I think of Melanin, I immediately think positivity. Light filled. Melanin is rich and diverse. It has depth and range. To me, Melanin is a badge of honor. One to be worn proudly and boldly.
Do you think a Melanin Wonder Platform is necessary?
I do. I think the more authentic, positive images of people of color that can be shared, the better.
What is your favourite fashion trend or style at the moment?
I think I’m really liking the more fashionable athleisure trend. Fashionable to the point that you probably don’t want to work out in the pieces. Comfort and functionality is big to me so fashion forward athleisure hits both of those notes pretty well. In general, I’m either in business professional for work, or something comfortable like sweats and sneakers so I’m really enjoying the plethora of options hitting the market to slim, tapered joggers to super comfy runners.
A close second is I’m glad that men are embracing tailors and putting more effort into their professional-wear. I can’t wait to see folks my age outgrow H&M and Zara suits, but baby steps. *lol*
What would be a good theme song for your life?
This is a great question. Egyptian Cotton by Big KRIT feels pretty appropriate, followed by I Gotcha by Lupe Fiasco as a close second
What Melanin Wonder do you look up to in the fashion world?
I really like Igee Okafor (@IgeeOkafor on IG). He has an aesthetic that’s similar to my own and I really admire the work he does with such iconic brands. Definitely someone who I would like to emulate in the style influencer space.
What are your social media handles?
My Instagram and Twitter handles are both: @TheFull_Windsor.
Mr. Hooks also has an Tumblr account for the die hard Hooks-fans.
What is a fun fact about yourself?
Fun Fact? I made a half court shot during halftime of a basketball game in Undergrad. I won a gift certificate for dinner and the restaurant ended up being shut down. LOL